Nick Johnson
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Skills & Expertise
Graphic & Production Design:
InDesign CC, Photoshop CC, Illustrator CC, QuarkXpress, HTML/CSS, Figma, Sketch, Acrobat CC
Digital Asset Management (DAM):
Adobe AEM, taxonomy development, metadata application, asset migration, audit & organization
Advertising & Digital Content:
Banner ads, social media marketing (Facebook Ads Manager), landing page design
Print & Digital Production:
Preflight execution, proof auditing, vendor coordination, asset publishing
Training & Knowledge Sharing:
Process documentation, team education, DAM best practices
Brand Strategy & Marketing:
Agile collaboration, creative concept execution, brand asset management
Project Management & Workflow Optimization:
Workfront, Smartsheet, process facilitation, cross-functional teamwork
Experience
4/18 – present Freelance – Minneapolis/St. Paul, MN
Rise and Shine and Partners for Best Buy (11/23 - Present)
Production Designer
Humana (11/20 - 9/23)
Brand Asset Manager
UnitedHealth Group (8/19 - 11/19)
Production Designer
Securian Financial (4/18 - 7/19)
Production Designer
SeQuel Response (3/20 - 5/20)
Production Artist
Wunderman (9/13 - 4/18)
Production Designer
BI Worldwide (4/7 - 9/13)
Production Artist
Target.com / HighBridge (1/03 - 4/07)
Graphic Artist
Target.Direct (5/02 - 1/03)
Freelance Production Artist
Rae Harmel & Associates (12-01 - 5/02)
Freelance Production Artist
Carlson Marketing Group (03/98 - 12/01)
Graphic Artist
Education
Minneapolis College of Art and Design (8/2021)
User Experience (UX) Design Certificate
Minneapolis College of Art and Design (12/2011)
Bachelor of Science Degree in Branding, Marketing and Public relations including a Sustainable Design Certificate
Hennepin Technical College (3/1997)
Associates Degree in Advertising Art and Design
Graphic & Production Design:
InDesign CC, Photoshop CC, Illustrator CC, QuarkXpress, HTML/CSS, Figma, Sketch, Acrobat CC
Digital Asset Management (DAM):
Adobe AEM, taxonomy development, metadata application, asset migration, audit & organization
Advertising & Digital Content:
Banner ads, social media marketing (Facebook Ads Manager), landing page design
Print & Digital Production:
Preflight execution, proof auditing, vendor coordination, asset publishing
Training & Knowledge Sharing:
Process documentation, team education, DAM best practices
Brand Strategy & Marketing:
Agile collaboration, creative concept execution, brand asset management
Project Management & Workflow Optimization:
Workfront, Smartsheet, process facilitation, cross-functional teamwork
Experience
4/18 – present Freelance – Minneapolis/St. Paul, MN
Rise and Shine and Partners for Best Buy (11/23 - Present)
Production Designer
- Collaborated with Rise and Shine and Partners for seasonal design projects
- Created weekly on-site digital banner ads with multiple pixel size variations
Humana (11/20 - 9/23)
Brand Asset Manager
- Developed and executed product and marketing concepts in Agile POD teams based on creative briefs
- Collaborated digital asset management initiatives using Adobe Experience Manager (DAM)
- Managed asset audits, metadata taxonomy, and migration processes
- Trained AI and facilitated process discovery for DAM systems
- Developed brand portal access protocols for agencies and vendors
- Oversaw Asset Share Commons for Humana and CenterWell websites, optimizing page design, search filters, and asset publishing
- Managed Brand Portal site access, conducting audits, user guide creation, agency/vendor onboarding, and metadata application
UnitedHealth Group (8/19 - 11/19)
Production Designer
- Audited and updated UHG marketing photography to align with brand standards
- Designed a streamlined user experience for the UHG Getty Media Manager website
- Created teach-out materials and trained business groups on DAM functionalities
Securian Financial (4/18 - 7/19)
Production Designer
- Reskinned brand marketing materials, ensuring consistency across all print and digital assets
- Managed metadata application and asset build-out in AEM DAM
- Audited proofs for accuracy and quality to ensure brand guidelines are maintained
- Collaborated with another team member in Marketing Fulfillment on a project metamorphosis by migrating and applying metadata to asset build-out in AEM (DAM)
- Sent weekly email reports to Marking Managers and fulfillment of asset counts available in AEM (DAM)
- Collaborated with Marketing Managers and Creative Director on asset naming conventions for best user experience
- Presented an overview of AEM (DAM) to Marketing Managers
- Trained Production Artists on asset naming conventions and process of uploading and applying metadata to assets in AEM (DAM)
SeQuel Response (3/20 - 5/20)
Production Artist
- Completed preflight execution on all print and digital files as assigned
- Worked with the Facebook business ads manager tool to create Facebook and Instagram ads for clients
- Worked directly with vendors to coordinate correct output and transmission of files
- Assembled physical mock-ups as needed
- Retouched and manipulated photos and graphics as needed
Wunderman (9/13 - 4/18)
Production Designer
- Created in-store signage and managed versioning for Best Buy
- Created digital offers for the Best Buy Weekly Ad
- Created and posted digital offers for mybestbuy.com utilizing a content management system
- Cross-functional project management, with the client, utilizing Smartsheet online software
- Examined and reviewed proofs for accuracy and quality to ensure brand guidelines are maintained
- Maintained online job tickets for print vendors
BI Worldwide (4/7 - 9/13)
Production Artist
- Produced HTML email and web pages for microsites, interactive PDF presentations, e-peg and Flash banner ads
- Prepared images and project specifications for the release of electronic posting
- Produced direct mail and internal company catalogs
- Participated with account team members in brainstorm meetings for new business
- Examined and reviewed proofs for accuracy and quality to ensure brand guidelines were maintained
- Managed projects within time and budget constraints
- Managed freelancer projects
- Prepared and sent final electronic files to vendors
- Archived and cataloged all mechanicals and artwork
Target.com / HighBridge (1/03 - 4/07)
Graphic Artist
- Produced package design and adapted dust jacket art for audio books on CD and cassette
- Produced catalogs, postcards and sell sheets
- Examined and reviewed proofs for accuracy and quality to ensure brand guidelines were maintained
- Managed projects within time and budget constraints
- Prepared images and project specifications for the release of electronic posting
- Prepared and sent final electronic files to vendors
- Archived and cataloged all mechanicals and artwork
- Worked with the Target photo studio photographers by doing photo retouching on the product shots
Target.Direct (5/02 - 1/03)
Freelance Production Artist
- Production Artist for Signals and I Love a Deal catalogs
Rae Harmel & Associates (12-01 - 5/02)
Freelance Production Artist
- Production Artist for advertising agencies
- Prepared and sent final electronic files to vendors
Carlson Marketing Group (03/98 - 12/01)
Graphic Artist
- Produced direct mail customer loyalty programs
- Examined and reviewed proofs for accuracy and quality to ensure brand guidelines were maintained
- Archived and cataloged all mechanicals and artwork
- Maintained brand guidelines to create layouts and artwork based on copy and direction
Education
Minneapolis College of Art and Design (8/2021)
User Experience (UX) Design Certificate
Minneapolis College of Art and Design (12/2011)
Bachelor of Science Degree in Branding, Marketing and Public relations including a Sustainable Design Certificate
Hennepin Technical College (3/1997)
Associates Degree in Advertising Art and Design